Product Marketing Specialist

SuperApp

SuperApp (Surabaya, East Java, Indonesia)

East Java, อินโดนีเซีย

As the first social commerce platform in Indonesia that is ISO 9001:2015 certified, SuperApp aims to solve economic inequality across cities for Indonesia’s future economy. SuperApp is one of the top YC companies, which oversees the main feature, SuperAgen, an agent-led commerce that enables community leaders to become retailers within their communities.

คลิกเพื่อดูงานที่คล้านกันในประเทศ อินโดนีเซีย:

ฝ่าย: การตลาด

อุตสาหกรรม: อีคอมเมิร์ซและบริการออนไลน์ เทคโนโลยีสารสนเทศ

เกี่ยวกับตำแหน่งนี้

The Product Marketing Specialist at SuperApp will be responsible for developing and executing marketing strategies to enhance product awareness, adoption, and retention, while working in a collaborative and innovative environment.

หน้าที่รับผิดชอบ

• Develop and execute product marketing strategies to drive awareness, adoption, and retention of company products and services.
• Plan and execute multi-channel marketing campaigns including email, social media, content marketing, and events to generate leads and support product launches.
• Conduct market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiation.
• Creating and managing the marketing budget for both ATL and BTL activities.
• Work closely with the legal team to ensure all product marketing materials and activities comply with legal standards and regulations.

คุณสมบัติ

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
• Minimum of 5 years of experience in product marketing roles.
• Strong understanding of product marketing principles, including positioning, messaging, and go-to-market strategies.
• Experience working cross-functionally with product management, sales, and other teams to drive product success.
• Leadership experience with the ability to mentor and develop junior members of the product marketing team.