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Marketing Executive - Talent Pool

Sony Indonesia (Jakarta)
Jakarta
DKI Jakarta, อินโดนีเซีย 🇮🇩
Established on 1 September 1995, PT Sony Indonesia, as a sales and marketing company, authorized by Sony Corporation, performs the best practice of marketing and sales activities for Sony products throughout Indonesia. It covers distribution of Sony products including the latest fruits of Sony's research and development. Through 16 Sony Centers and over 600 Authorized Dealers nation-wide, PT Sony Indonesia provides the best products and solutions. Moreover, as part of its commitment, PT Sony Indonesia strives to provide reliable service for post-purchases through its 60 authorized service centers and 15 pick-up points nation-wide. It is PT Sony Indonesia's aim to continuously serve customers better and improve people's lifestyle in Indonesia through its products and technology.

เกี่ยวกับตำแหน่งนี้

The Marketing Executive - Talent Pool is responsible for managing and executing various marketing initiatives, particularly in the realm of social media and digital marketing, to enhance brand visibility and performance.

หน้าที่รับผิดชอบ

• Compiling and uploading content, then tracking its performance across the many different Social Media networks
• Generate effective Social Media Influencer Marketing campaigns, whereby powerful social users are turned into brand advocates who promote the brand’s products, services, etc.
• Monitoring brand and product-related conversations to measure sentiment, watch for PR emergencies, identify important/relevant discussions, answer questions, etc.
• Manage and coordinate trade, consumer, and channel promotions
• Oversee and manage the implementation of digital marketing activations across all trade channels, working closely with the regional marketing team.
• Lead new product launch activities in the trade, collaborating closely with key stakeholders to achieve set milestones, including pipelining and sales presenter development.
• Evaluate impact of marketing initiatives (pre/post activity reports, ROI analysis), identifying category opportunities that contribute to market performance.
• Ensure that marketing execution aligns with both customer and organizational objectives.
• Collaborate with retail distributor's merchandising team to optimize product visibility.

คุณสมบัติ

• About 2 years of relevant marketing experience
• Have passion in electronic product & gadget
• Fluent in English.
• Fluent in Microsoft Excel (vlookup, hlookup, pivot)
• Able to modify approach based on context & needs
• Ensure quality & timeliness of work, and strives to achieve business goals
• Diligently attends to details and pursue quality in accomplishing task
• Flexible and collaborative