Communication Management Manager

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The Communication Management Manager is responsible for managing and executing brand and marketing communication strategies, ensuring consistency with brand guidelines, and collaborating with various teams to achieve business objectives.

หน้าที่รับผิดชอบ

• Manage and execute brand & marketing communication, campaign plan and material and keep brand CI and guideline consistency.
• Work with BUs and agencies to develop communication and channel planning per business objective and manage to implement to achieve KPI.
• Communication channel planning.
• Work with working team to track and analyze campaign performance in order to find solution to improve.
• Develop communication idea/theme in monthly basis, share and align idea/plan with BUs communication to utilize and apply communication materials for the maximum use.

คุณสมบัติ

• Graduate Bachelor’s or Master’s degree in marketing communication or related fields.
• Good knowledge of both digital and traditional media landscape.
• Experience in Marketing communication strategy and plan.
• Creative and analytic thinking.
• Good understanding of the customer insight, behavior and journey.
• Good presentation and communication with English proficiency.
• Strong AE/PM skill.
• Minimum of 5 years of work experience in IMC and brand communication development and management.
• Experience in Brand campaign development and management.
• Experience in managing working team in various department with end-to-end process.
• Experience in retail or digital platform business will be a plus.
• Strong project management skill.
• Negotiation and persuasion skill.