Sr. Associate,E-Commerce Marketing

SC Jonhson (Thailand) (Bangkok, Bangkok City, Thailand)

กรุงเทพ, ประเทศไทย

We’re SC Johnson, a family company at work for a better world™. We are a leading manufacturer of household cleaning products and products for home storage, air care, pest control, shoe care and professional products. SC Johnson’s high-quality products and iconic brands include OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s® Clean Day, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more, and are in homes, schools and businesses in virtually every country worldwide. We’re a fifth-generation, family-owned and led company with 13,000 employees and operations in 70 countries. Founded in 1886 and headquartered in Racine, Wisconsin, we believe that a more sustainable, healthier and transparent world that inspires people and creates opportunities isn't just possible – it's our responsibility. SC Johnson includes both SC Johnson Professional, providing solutions to healthcare, industrial and institutional markets, and SC Johnson Lifestyle Brands, a growing house of like-minded brands working together for bold, transformative growth.

เกี่ยวกับตำแหน่งนี้

As an Ecommerce Customer Marketing Senior Associate, you will drive our online success by creating captivating social commerce content, optimising user experiences for increased conversion rates, managing digital shelves, executing dynamic promotional campaigns, analyzing sales data for insights, developing innovative merchandising strategies, and maintaining a consistent and compelling visual identity across all platforms.

หน้าที่รับผิดชอบ

Key Responsibilities:
• Social Commerce Management: Create and manage engaging content for platforms like TikTok, including short videos and livestreams, to connect with and captivate audiences.
• Conversion Rate Optimization (CRO): Enhance the ecommerce shopper experience to boost conversion rates, focusing on visual assets and in-store UI/UX improvements.
• Digital Shelf Management: Ensure accurate, detailed, and optimised product listings for search visibility on e-commerce platforms.
• Campaign management: Plan and execute effective promotional campaigns, discounts, and special offers to drive sales and customer engagement.
• Market Share Analysis: Work with sales managers and ecommerce brand marketeers to analyse sales and market share data to identify trends, monitor product performance, and make informed, data-driven decisions to stay ahead of competition.
• Merchandising: Develop and implement online merchandising strategies (4P) to drive sales and improve the shopping experience.
• Visual Identity: Collaborate with designers to maintain a consistent visual identity across all digital platforms, including logos, colour schemes, and overall aesthetics.

คุณสมบัติ

Required Skills / Experience / Competencies:
• Bachelor’s degree in any field
• Minimum 3-4 years of work experience in e-commerce or marketplace, managing reputable FMCG brands

Preferred Experiences And Skills:
• Excellent understanding of e-commerce and marketing principles
• Experienced in live streaming and engaging content for platforms like TikTok and other marketplace
• Knowledge of various digital and social media platforms, website and app set up & analytics.