Manajer Periklanan (Advertising Manager)
เกี่ยวกับตำแหน่งนี้
หน้าที่รับผิดชอบ
• Develop and implement advertising strategies and campaigns to promote the company's products or services.
• Conduct market research to identify target audiences and their preferences.
• Collaborate with creative teams to develop compelling and effective advertising materials, including print ads, TV commercials, and digital content.
• Manage advertising budgets and allocate resources effectively to maximize ROI.
• Monitor and analyze the performance of advertising campaigns, making adjustments as needed to optimize results.
• Stay updated on industry trends and competitor activities to ensure the company's advertising efforts remain competitive.
• Build and maintain relationships with advertising agencies, media outlets, and other relevant partners.
• Negotiate and secure advertising placements, ensuring the company's message reaches the intended audience.
• Coordinate with other departments, such as sales and marketing, to align advertising efforts with overall business objectives.
• Provide regular reports and presentations to management on advertising activities, results, and recommendations for improvement.
คุณสมบัติ
• Bachelor's degree in marketing, advertising, or a related field.
• Proven experience as an advertising manager or in a similar role.
• Strong knowledge of advertising strategies, trends, and best practices.
• Excellent communication and interpersonal skills.
• Ability to manage multiple projects and meet deadlines.