Manajer Pemasaran Digital (Digital Marketing Manager)

หน้าที่รับผิดชอบ

• Develop and implement digital marketing strategies to drive brand awareness and lead generation.
• Manage and optimize digital advertising campaigns across various platforms, including Google Ads, Facebook Ads, and LinkedIn Ads.
• Conduct market research and competitor analysis to identify trends and opportunities for growth.
• Create and manage content marketing initiatives, including blog posts, social media content, and email campaigns.
• Monitor and analyze website traffic and user behavior using tools such as Google Analytics.
• Collaborate with cross-functional teams to ensure consistent messaging and branding across all digital channels.
• Stay up-to-date with industry trends and best practices in digital marketing and make recommendations for continuous improvement.
• Track and report on key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts.
• Manage and maintain the company's social media presence, including posting regular updates and engaging with followers.
• Identify and implement new digital marketing tools and technologies to enhance the company's online presence and performance.

คุณสมบัติ

• Bachelor's degree in marketing, communications, or a related field.
• Proven experience in digital marketing, including social media, email marketing, and SEO.
• Strong analytical skills and ability to interpret data to drive marketing strategies.
• Proficient in using digital marketing tools and platforms, such as Google Analytics and social media management software.
• Excellent communication and leadership skills to effectively manage a team and collaborate with other departments.

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