Media Optimization Associate/ Senior Associate (E-commerce/ CPAS)
Airr Labs (Thailand) Co. Ltd.
ประเทศไทย | กรุงเทพ
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E-commerce Brand Manager (Shopee/Lazada)
Airr Labs (Thailand) Co. Ltd.
ประเทศไทย | กรุงเทพ
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E-commerce Store Associate (Shopee/ Lazada)
Airr Labs (Thailand) Co. Ltd.
ประเทศไทย | กรุงเทพ
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E-Commerce Executive (Associate level - Manager level)
Airr Labs (Thailand) Co. Ltd.
ประเทศไทย | กรุงเทพ
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E-commerce Store Associate
Airr Labs (Thailand) Co. Ltd.
ประเทศไทย | กรุงเทพ
Be among first to apply
อัพเดทล่าสุด 1 เดือนที่แล้ว
Media Optimization Associate/ Senior Associate (E-commerce/ CPAS)
เกี่ยวกับตำแหน่งนี้
หน้าที่รับผิดชอบ
• Maintain a strong understanding of the digital media landscape, the latest products and solutions, and ensure media strategies are aligned to KPIs to drive optimal campaign performance.
• Cultivate an understanding of how all digital channels work together to deliver a holistic media plan, including paid search and social.
• Own digital strategy and day-to-day account needs across various clients in coordination with the Digital Brand Manager and Store Operations Associate, and other internal stakeholders.
• Together with Digital Brand Manager, ideate on media strategies, tactics, and targeting for media plans, ensuring information is presented in a brand-friendly, digestible format that conveys the key takeaways and insights.
• Responsible for setting up, optimizing, and managing digital media buys, and other projects and ensuring deliverables are of the highest caliber and free of errors.
• Execute both site direct and programmatic media buys. Manage the media campaign KPI to drive results and performance, and clearly articulate successes and recommendations.
• Monitor campaign performance and own all programmatic optimizations. Provide media recommendations to brand managers and participate in brand facing activities as needed.
• Recommend new processes or workflow modifications on media strategy and planning to ensure consistent and repeatable processes are used.
• Together with the internal team, ensure high levels of campaign performance, client satisfaction, and retention are delivered.
คุณสมบัติ
• Bachelor’s degree
• Listening and writing skill in English (Speaking is not mandatory but very nice to have)
• Basic Excel: Filters, Sum, Vlookup, (Pivot is a plus)
• Understanding of digital marketing landscape and basic metrics e.g. understand what “Frequency” means and how to calculate it
• Experience in setting up ads in either Facebook or Google
• Experience in Facebook CPAS ads, conversion ads is a plus