Marketing Manager (Fashion and Beauty)

Valiram (Thailand) (Bangkok)

Bangkok

Bangkok, Thailand

Valiram was established in 1935 in Kuala Lumpur, Malaysia, originally specializing in the textile trade. Today, Valiram is Southeast Asia’s leading luxury goods and 360° retail specialist with presence in Malaysia, Singapore, Indonesia, Australia, New Zealand, Thailand, Hong Kong, Macau, Vietnam and the Philippines. Operating more than 500 stores, a number which continues to grow, the group represents in excess of 200 brands across various categories, from fashion and accessories, timepieces and jewelry, perfume and cosmetics to confectionery and dining concepts. Its portfolio comprises internationally renowned brands such as Bath & Body Works, Victoria's Secret, Michael Kors, MLB Korea, Bacha Coffee and Chloe, as well as original and innovative retail concepts such as, Swiss Watch Gallery, Flying Emporium and Beauty Love. Creating world-class retail environments that offer compelling and luxurious shopping experiences is the hallmark of the group, and it will continue to bring the most desirable international brands and cutting-edge concepts to the region. The group is headquartered in Kuala Lumpur, Malaysia.

Detail posisi

As a Marketing Manager (Fashion and Beauty) at FASHION KINGDOM CO., LTD., you will play a crucial role in driving the brand's marketing and communications strategy. Responsible for overseeing all aspects of the company's fashion and beauty marketing, you will be based in our Bangkok office and collaborate closely with the creative and sales teams to create engaging campaigns that connect with our target audience.

Kewajiban

• Develop and implement integrated marketing campaigns across all channels, including digital, social media, print, and events
• Manage the brand's social media presence, content creation, and influencer partnerships
• Analyse market trends and customer behaviour to inform the brand's marketing strategy
• Coordinate with the sales team to align marketing efforts with business objectives
• Oversee the creation and distribution of marketing collateral, such as brochures, catalogues, and presentations
• Monitor and report on the performance of marketing initiatives, making data-driven recommendations for improvement
• Collaborate with the creative team to ensure brand consistency and visual appeal across all touchpoints

Kualifikasi

• Bachelor's degree in Marketing, Communications, or a related field
• Minimum 5 years of experience in a marketing role, preferably in the fashion or beauty industry
• Proven track record in developing and executing successful, multi-channel marketing campaigns
• Expertise in digital marketing, social media, and content creation
• Strong analytical skills and the ability to use data to inform decision-making
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams
• Passion for the fashion and beauty industry, with a deep understanding of current trends and consumer behaviour
• Excellent communication in English