Performance Marketing Executive
Detail posisi
Kewajiban
• Plan, create, and execute performance marketing campaigns across platforms like Google Ads, Facebook Ads, Instagram etc.
• Monitor campaign performance using tools such as Google Analytics, Google Ads Manager, Facebook Ads Manager, etc.
• Continuously optimize campaigns through A/B testing, creative variations, and targeting refinements to improve performance.
• Track and report on key metrics, and present insights and actionable recommendations.
• Monitor spending and provide regular updates on budget utilization and adjustments.
• Research and implement advanced targeting strategies to enhance campaign reach and effectiveness.
• Stay updated with industry trends, competitor activities, and new tools/technologies in performance marketing.
• Work closely with internal and external teams such as product, sales, and customer success to ensure alignment on goals and messaging.
• Communicate campaign progress and outcomes to stakeholders through regular updates and detailed reporting.
Kualifikasi
• Bachelor’s degree in Marketing, Business, or related field.
• At least 2 years of experience in performance marketing or digital marketing roles.
• Proficiency in Google Ads, Facebook Ads, and other ad platforms.
• Strong analytical skills with experience in tools like Google Analytics, Tableau, or similar.
• Knowledge of digital marketing, SEO&SEM, and paid media platforms.
• Excellent in Thai and English communication and collaboration skills.
• Ability to work in a fast-paced, results-driven environment.