Biddable Specialist
Detail posisi
The Biddable Specialist will work closely with clients to develop effective advertising strategies, manage budgets, and drive measurable results across various online and social media platforms.
Kewajiban
• Work closely with clients to understand their goals, develop effective strategies, manage budgets, and drive measurable results.
• Responsible for planning, implementing, and optimizing biddable advertising campaigns across various platforms, primarily focusing on online and social media platforms such as Google Ads, Facebook Ads, TikTok etc.
• Proficiency in Facebook Pixel and Google Analytics is required to track and measure campaign performance and ROI effectively.
• Providing guidance, feedback, and fostering a collaborative and creative work environment.
• Develop and execute effective biddable advertising strategies that align with client objectives and target audience.
• Manage and optimize biddable advertising campaigns on social media platforms to maximize ROI.
• Conduct thorough keyword research and analysis to identify high-performing keywords and phrases.
• Collaborate with the creative team to develop compelling ad copy and visuals that resonate with target audiences.
• Allocate and manage advertising budgets efficiently to achieve campaign goals.
• Implement A/B testing strategies to optimize ad creatives, landing pages, and targeting parameters.
• Monitor campaign performance, analyze data, and provide actionable insights and recommendations to improve results.
• Prepare and deliver regular reports to clients, highlighting key performance metrics and ROI.
• Stay informed about industry trends, algorithm changes, and emerging technologies to ensure our campaigns remain cutting-edge.
Kualifikasi
• Bachelor's degree in Marketing, Advertising, Business, or related field (or equivalent work experience).
• Years of experience in biddable advertising, with a proven track record of achieving strong ROI.
• Proficiency in managing campaigns on Google Ads, Facebook Ads, LINE, TikTok Etc.
• Strong analytical skills and the ability to translate data into actionable insights.
• Excellent communication skills to collaborate with team members and clients.
• Certification in relevant platforms (e.g., Google Ads, Facebook Blueprint) is a plus.
• Results-driven mindset and a commitment to staying current with industry best practices.
• Proficiency in Facebook Pixel and Google Analytics is required to track and measure campaign performance and ROI effectively.
• The candidate should deeply understand various social media platforms and their advertising capabilities to create and optimize campaigns across different channels.