Creative Copy Writer (FMCG) - 45K - 65K
Detail posisi
Kewajiban
Content Creation:
• Develop clear, concise, and creative copy for advertisements, always on social media, and marketing campaign.
Creative Conceptualization:
• Collaborate with the creative team to brainstorm and develop innovative ideas and concepts for campaigns and projects.
Brand Consistency:
• Ensure that all written content adheres to the brand guidelines and maintains a consistent brand voice across different channels and platforms.
Market Research:
• Conduct research to understand the target audience, industry trends, and competitors, and incorporate relevant insights into the copywriting process.
Editing and Proofreading:
• Review and edit copy for clarity, grammar, punctuation, and style, ensuring error-free and polished final drafts.
Collaboration:
• Work closely with graphic designers, marketing managers, and other team members to ensure that the copy aligns with the overall creative vision and marketing strategy.
Adaptation to Feedback:
• Take constructive feedback from stakeholders and use it to refine and improve the copy.
Kualifikasi
• Bachelor's degree in English, Communication, Journalism, Marketing, or related field.
• Proven experience in copywriting, preferably in an advertising agency, marketing department, or related industry.
• Strong writing portfolio showcasing versatility and creativity in different formats and styles.
• Proficiency in grammar, punctuation, and editing.
• Familiarity with understanding of digital marketing trends is a plus.
• Ability to work under deadlines and manage multiple projects simultaneously.
• Excellent communication and teamwork skills.
• Creativity and a passion for storytelling.
• Attention to detail and commitment to delivering high-quality work.
• Adaptability and willingness to embrace feedback and changes.
• Strong organizational and time management skills.
• Ability to work both independently and collaboratively in a fast-paced environment.