Specailist ,Creator Management (KOL)

RS Group

RS Group (Chatuchak)

Bangkok, Thailand

RS Public Company Limited or RS Group is the entertainment pioneer in Thailand who has been inspiring the industry and the public since 1982. It has been recognized as the country's most successful icon in the music industry. The company has become the leading creator of the entertainment industry, TV series, and variety programs. It also secures and manages broadcasting rights of international sports programs. In addition, RS Group continues to differentiate itself. By blending its entertainment and commerce businesses together, ‘Entertainmerce’ business model was created, turning audience and listeners into customer, leading to the introduction of products and services that bring superior customer experience for all aspects of living With our commitment to ceaseless innovation and ability to overcome various disruptions, RS Group is considered a case study in corporate transformation and emerges as the frontrunner in the fast-changing business world. We take pride in being more than inspirational entertainment and media and delivering happiness to all aspects of living through our products, entertainment and other services - all of which aims to be truly ‘Life Enriching’ for all.

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Fungsi pekerjaan: Desain & Kreatif

Industri: Layanan Media dan Pemasaran Layanan Manajemen dan Konsultasi Bahan dan Penyedap Makanan

Detail posisi

You will be responsible for overseeing and executing campaigns that involve influencers and key content creators.

Kewajiban

• Overseeing and executing campaigns that involve influencers and key content creators.
• Communicating with industry professionals and influencers
• Selecting, dealing with, and arranging meetings with influencers
• Ensuring contract terms and conditions are met
• Identifying client target audience preferences and building content ideation
• Having a solid understanding of digital campaigns and social media channels
• Building relationships with media, KOLs, and third-party agencies
• Managing collaborations between brands and KOLs
• Conceptualizing and managing demand-driving strategies and events
• Constructing end-to-end full-scale KOL campaigns
• Managing P&L on KOL-related activities and events
• Liaising on new product launches and ensuring consistent press
• Increasing brand awareness, buzz, and share of voice
• Monitoring key performance metrics of KOL activities and assisting in reporting
• Coordinating and developing good working relationships with internal and external stakeholders

Kualifikasi

• Bachelor’s degree in marketing, management, advertising, or related disciplines
• At least 1-2 years of experience as a KOL Management Officer or similar role
• Familiarity with digital campaigns and social media channels
• Broad network and excellent multitasking skills
• Good English communication skills (preferred)
• Ability to identify target audience preferences and build content
• Experience in handling a broad range of talents, especially in the beauty