Marketing Communications Lead

Ravipa Jewelry Company Limited (Bangkok)

Bangkok

Bangkok, Thailand

All of RAVIPA jewelry are delicately crafted in every procedure by our craftsman with over 30 years of experience. Every piece of our jewelry is handmade. The material is specially chosen and is exceptionally qualified.

Detail posisi

The Marketing Communications Lead is responsible for developing and executing comprehensive communication strategies to promote the brand’s image while ensuring alignment with business objectives.

Kewajiban

• Develop and execute comprehensive communication strategies and initiatives to promote the brand’s image, ensuring alignment with overall business objectives and positioning.
• Implement strategies and execute all marketing campaigns and events, ensuring internal and external communications maintain a consistent and professional image and messaging.
• Manage and supervise team members to ensure alignment with the brand’s objectives.
• Build and maintain strong relationships with media, KOLs, and influencers.
• Develop content for PR purposes and monitor all PR activities.
• Oversee media and influencer partnerships and collaborations, ensuring alignment with the brand’s image and messaging.
• Create and design content guidelines and media requirements for media, KOLs, and influencers efficiently.
• Organize PR events and oversee KOL/Influencer activities.
• Analyze KOL and influencer performance to ensure targets are met.
• Collaborate with cross-functional teams, including Creative and Social Media, to achieve campaign goals.
• Manage end-to-end execution of marketing campaigns, including budgeting, timeline management, and performance analysis.

Kualifikasi

• Bachelor's degree in marketing or any related field.
• Strong creativity, analytical skills, and significant marketing and PR experience.
• Strong interpersonal and communication skills.
• Good command of spoken and written English.
• Good computer skills.
• Positive attitude, good team player, fast learner, and flexibility.
• Ready to be hands-on with a sense of ownership and pride in performance.
• Minimum of 5 years of experience.
• Good knowledge and experience with online marketing tools is a plus.