Content and Sponsorship Director

Publicis Groupe (Bangkok City, Thailand)

Bangkok, Thailand

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history. Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.

Detail posisi

We are seeking a strategic and empathetic Content and Sponsorship Director with extensive experience in managing publisher relationships, client engagements, and production processes. The ideal candidate will drive the content strategy team to deliver award-winning, best-in-class content solutions for our clients.

Kewajiban

• Collaborate closely with clients to understand their needs, ensuring content strategies align with their business goals.
• Independently conduct analysis and develop insights and strategies to address clients' content gaps.
• Drive the creation of impactful, thought-provoking, innovative content across various platforms and formats.
• Establish and uphold high creative standards, ensuring all work is conceptually robust and aligned with client branding.
• Oversee the development and execution of content that distinguishes itself in a competitive landscape.
• Manage the production process from concept through post-production, ensuring quality and efficiency.
• Collaborate closely with project management and media teams to meet client guidelines and expectations.
• Maintain project budgets, ensuring profitability while delivering exceptional results.
• Facilitate clear and timely communication within the team and with external stakeholders (clients, vendors).
• Promote the sharing of learnings, ideas, and best practices through the development of case studies.
• Contribute to broader company and departmental initiatives, aligning team efforts with overall business objectives.

Kualifikasi

• Min 10 years of experience in content strategy, production, or related roles, with a focus on branded content strategy and partnerships/sponsorships.
• Strong experience in client management, demonstrating the ability to build strong relationships, understand client needs, and deliver customized content solutions.
• Possess a creative eye to evaluate proposals and ensure delivery against media and client objectives.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across cross-functional teams and navigate complex stakeholder relationships.
• In-depth understanding of production processes across various media formats, including video, digital, and written content, strongly emphasizing quality and compliance.