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Detail posisi

The Key Account Manager / Key Account Executive in the FMCG industry is responsible for developing business plans, managing sales, executing promotional activities, and ensuring smooth operations in key accounts. They work closely with trade marketing teams to implement merchandising strategies and analyze sales activities to drive growth.

Kewajiban

• Develop business review & account plan to keep track responsible customer business.
• Manage sales and track distribution in a defined list of key accounts and customers.
• Execute agreed tailor made promotional activities and ensure smooth sales operations and activation of promotion/trade plans activities planned with merchandising team.
• Work closely with trade marketing team to implement strategies for effective merchandising and shelf management as per company’s standards in trade and market place.
• Manage in-store operation excellence, normal shelf, and promotion as well as keep abreast of changes in market intelligence, i.e., buying trends, reaction of end users, customers, buyers and activities of consumers
• Assist in analyzing ongoing sales activities to support business planning and improve ROI with a view to continuously improve driving sales growth by conducting pre and post trade promotion analysis.
• Assist in constantly analyzing ongoing sales activities to support business planning and improve ROI with a view to continuously improve driving sales growth by conducting pre and post trade promotion analysis.
• Assist in developing and implement strategies for effective merchandising and shelf management in trade and tracking local market intelligence.
• Contact customer buyers and store staff to effectively grow the business according to the company direction.
• Update account profile and be responsible for sales, expense and budget spending to achieve target.
• Monitor category and product performance versus targets on a daily basis.
• Follow up order with supply chain when there is not enough stock for deliveries.
• Evaluate the impact of strategic & tactical initiatives and take corrective actions, as needed, to ensure achievement of business goals.
• Ensure product availability & plan to supply to customer (Demand & Forecast)
• Performs other related duties of a similar type and at a similar level.

Kualifikasi

• Bachelor’s degree or higher in Business Administration or any related field
• Key Account Manager: 5 years+ work experience as Key Account in Modern Trade channel or any position in commercial field, FMCG business is preferable
• Key Account Executive: 1-4 years work experience as Key Account in Modern Trade channel or any position in commercial field, FMCG business is preferable
• Good strategic thinking and well-planned in executions
• Good analytical skills
• Good command in English
• Good at Microsoft Word, Excel, PowerPoint