Data Analysis and Business Planning Manager

MK Restaurant Group (Bang Na, Bangkok)

Bangkok, Thailand

MK Restaurant Group has been emphasizing on developing our personnel within the organization to enhance our qualities and stabilities. We had been focusing on developing our personnel ability to make sure that the quality of our 10,000 staffs meet international standard. Besides salary and coverage fringe benefits, MK Restaurant Group also supports all of our personnel to have a happy life. Working to strengthen sustainable living and cultivating the mind in service.

Detail posisi

The Data Analysis and Business Planning Manager is responsible for overseeing data collection and analysis to provide insights that support marketing strategies and business planning.

Kewajiban

• Oversee data collection, cleaning, and analysis to extract valuable insights.
• Provide sales analysis toward marketing calendar / business situation / campaign performance in various business measurements combining with consumers’ research for supporting marketing strategy and calendar design.
• Study consumers’ insight and market situation to identify trends, patterns, opportunities, and relevant occasions for delivering yearly marketing plan.
• Tracking sales performance & campaign performance against sales target/ forecast and provide BYA (beat year ago) analysis for future plan design.
• Understand consumers’ insight and develop marketing strategy / plan to support new business opportunity.
• Build teamwork with internal cross-functional teams for effective project management.

Kualifikasi

• 5+ years’ experience in Casual Dining Restaurants(CDR), Quick Service Restaurants(QSR), FMCG, or any related industries in Marketing field.
• At least 3-5 years analysis experience in Customer Insight, CRM, and Loyalty programs.
• A minimum of Bachelor’s Degree in Marketing, or Management-related field.
• Experienced in management of analytic customers, including familiarity with the main methodologies and tools utilized in delivering BI.