Major Cineplex Group Plc. (MAJOR) is Thailand’s leading Lifestyle Entertainment Company established in 1995 and MAJOR was listed on the Stock Exchange of Thailand (SET) in May 2002 with core business of Cinema, Bowling Karaoke and Ice skating rink, Rental and services, Advertising service and Movie contents.
For past years of business growth, the company is moving toward to be “The World’s Best Cinema and Total Lifestyle Entertainment Complex Provider”. Moreover the company has also focused on the best technology and innovation to serve the better service to customers as in the scope of our slogan “Sharing the world’s best entertainment dreams”.
Major Cineplex Group has continuing to invest in both national and local growth strategy by providing our customers with better and more convenient experience and easier access to our screens and movies their love. Major Cineplex Group has strategically focused on expanding screens in both Thailand and CLMV countries (Cambodia, Laos, Myanmar, Vietnam) as well as sustainably growing our current screens in pursuit of becoming the regional entertainment leader.
We have continuously developed high value-added products and services to satisfy the needs of our customers. At Major, we strongly focus on embracing digital technology to streamline business efficiency, improving our both employee and customer experiences, providing the better social responsibility.
This is a full-time on-site role for a Head of Marketing Luxury Cinema at Major Cineplex Group in Bangkok City, Thailand. The role involves overseeing market planning, marketing management, market research, sales, and public relations activities to enhance the cinema's brand and customer engagement.
Kewajiban
• B2B Sponsorship Development
• Identify and secure new sponsorships to enhance the cinema experience.
• Build strategic partnerships with brands seeking to connect with cinema audiences.
• Manage sponsorship agreements and ensure delivery of value for both parties.
• Drive Admission Ticket Sales
• Develop and implement innovative marketing strategies to drive ticket sales and increase admissions.
• Utilize market data and insights to optimize campaigns for different target audiences.
• Collaborate with cross-functional teams to ensure successful campaign execution.
• Supervise a Team of Three
• Lead, mentor, and manage a team of three marketing professionals focused on group bookings, events, and general marketing.
• Provide direction and set KPIs for team members, ensuring alignment with overall business goals.
• Oversee the planning and execution of group bookings and corporate events to boost revenue and customer satisfaction.
Kualifikasi
• Proven experience in marketing, sponsorships, or B2B sales, ideally within the entertainment or cinema industry.
• Strong leadership skills, with experience managing small teams.
• Ability to drive results in a fast-paced and dynamic environment.
• Excellent communication, negotiation, and project management skills.
• Market Planning, Marketing Management, and Market Research skills
• Sales and Public Relations expertise
• Experience in developing and executing marketing strategies
• Demonstrated success in driving sales and brand growth
• Strong analytical and strategic thinking abilities
• Excellent communication and interpersonal skills
• Bachelor's degree in Marketing, Business Administration, or related field
• Proficiency in Thai and English
Keuntungan
Huneety A.I Salary Estimate
120,000 - 250,000 THB per month
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