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Social Media Marketing Section Manager

Jaspal Co., Ltd.
Jaspal Co., Ltd. (Bang Na)
Bangkok, Thailand 🇹🇭
Jaspal Co., Ltd.
ABOUT JASPAL GROUP The Jaspal group has substantially diversified since our beginnings in 1947 as an import home linen distribution business to a highly diversified textile driven conglomerate with interests in manufacturing, trading, retailing and real estate. Principally a family owned company, we are committed to combining entrepreneurial vision with a high standard of professionalism in order to deliver quality products and meet the dynamics of change. Today our SANTAS brand is the undisputed national leader in bed and bath products. In addition, we manufacture and retail the most popular and dynamic Thai ready-to-wear fashion lines under the JASPAL, CPS CHAPS, CC DOUBLE O, LYN, LYN AROUND, MISTY MYNX and Royal Ivy Regatta labels. Through exclusive licensee arrangements, we are also Thailand's sole distributors for renowned international fashion brands such as Footwork and Footwork Noir, Fred Perry, Lipsy, and Melissa; as well as Invista- built on Dupont innovations for fiberfill sleep products, Sealy for its Posturepedic mattresses, and Ethan Allen - the American premier home furnishings resource. We are best known for our wide range of products from sophisticated to chic, ranging from mens’ and ladies’ fashion, bags and accessories to lifestyle home furnishings and bedding products for better living. Since opening our first Jaspal fashion outlet in 1976, we now operate over 350 retail outlets in Thailand dedicated to fashion and footwear, as well as three Jaspal Home Collection stores which offer a sophisticated and discerning level of soft line furnishings and home décor. Headquartered at our 20,000sqm corporate offices in Bangkok and our nearby 42,000sqm textile printing and production facility, our aggressive marketing efforts have resulted in successful regional expansion featuring an ever-growing list of countries, with consolidated revenues projected at 11 billion baht (USD 330 million). We are confident of continued future growth that will allow us to explore and develop more collaborative alliances and new markets.

Detail posisi

Responsible for supporting the development and execution of comprehensive social media strategies to enhance brand visibility, engage the target audience, and drive business objectives.

Kewajiban

• Collaborate with the Social Media Strategy & Branding team to execute social media campaigns that drive brand awareness and engagement.
• Manage relationships with KOLs and influencers, coordinating campaign execution and going on set to ensure cohesive brand messaging.
• Work with the creative team to develop visually appealing content for social media channels aligned with branding goals.
• Curate relevant and trending content, maintaining a consistent brand voice across platforms.
• Monitor and analyze social media performance metrics to measure campaign success and provide actionable insights for improvement.
• Foster engagement with the online community by responding to comments, messages, and mentions in a timely manner.
• Assist in managing social media events and promotions, ensuring alignment with branding goals and collaboration with cross-functional teams.

Kualifikasi

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in social media marketing, with a focus on strategy development and execution.
• Strong understanding of social media platforms, algorithms, and trends.
• Excellent written and verbal communication skills.
• Creative mindset with the ability to generate innovative ideas.
• Proficient in social media management tools and analytics platforms.
• Ability to work in a fast-paced environment and manage multiple priorities.
• Experience in the fashion or retail industry.
• Knowledge of influencer marketing strategies.
• Familiarity with e-commerce platforms and online sales channels.

Keuntungan

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Huneety A.I Salary Estimate
56,000 - 145,000 THB per month