Marketing Strategy Analyst Section Manager
Detail posisi
The Marketing Strategy Analyst Section Manager is responsible for developing marketing strategies based on market data and consumer insights to drive growth in sales, market share, and customer loyalty.
Kewajiban
• Understand Market data & Consumers’ insight and develop marketing strategy to drive growth in sales, market share and customer loyalty.
• Collect, Analyze and interpret marketing & sales data to identify trends, opportunities, and improvement areas.
• Provide insights, key findings and recommendations based on competitive analysis and market research to support strategic planning.
• Evaluate the effectiveness of marketing & media performance against sales target, market share including provide insights to support strategic decision-making.
• Coordinate with the Marketing, Sales and Finance team to support the creation of new strategies using data-driven insights.
• Prepare and deliver presentations to senior management and commercial teams.
• Work closely and directly report to Marketing Director to provide and support data for decision making.
Kualifikasi
• Bachelor’s or Master’s Degree in Business Administration (Marketing) or related field.
• At least 3-5 years in Sales and Marketing Analysis, Performance evaluation / Customer Behavior Analysis preferable with experience in FMCG.
• Have experience in Marketing planning and management.
• Have strong analytical skills and advance skills in Microsoft Excel (Ac Nielsen & IQvia is a plus).
• Have experience working in collaborative environment.
• Have a results-driven mindset and interpersonal skills.
• Be able to handle multi-tasks/projects.
• Can work under pressure and meeting time line.