Senior Digital Marketing Executive (Ads Optimization)
Detail posisi
The Senior Digital Marketing Executive (Ads Optimization) is responsible for analyzing and optimizing marketing strategies using social networks and search engines, developing targeted marketing campaigns, and managing online advertising budgets to effectively reach target customers.
Kewajiban
• Analyze marketing/business strategies using social networks and search engines and demonstrate proficiency in using social media.
• Develop and create target customer groups for each project, producing marketing campaigns across all channels using online media in line with company policies.
• Promote and raise awareness among target customers through various activities on social networks such as Facebook, Line, applications, search engines, websites, online media, and other relevant e-commerce platforms, effectively.
• Summarize and analyze competitors’ online marketing media to continuously improve the company’s online marketing strategies and keep them up to date.
• Summarize and analyze the company’s online marketing media to determine the most effective ones.
• Control the online marketing media budget efficiently by closely monitoring spending and stopping ineffective media campaigns.
• Coordinate with various advertising media to effectively reach target customers.
• Perform other duties as assigned.
Kualifikasi
• Bachelor's degree in marketing, Business Administration, or other related fields.
• At least 2-4 years of experience in marketing or experience related to housing, condominiums, or residential properties.
• Experience in managing online advertising (e.g., Google, Facebook, TikTok, etc.) will be given special consideration.
• Knowledge and understanding of online advertising on Facebook/YouTube.
• Experience in SEO, SEM, and Graphic Design.
• Strong knowledge and understanding of online marketing planning.