Marketing Analyst (Bangkok Based, relocation provided)

Agoda.com (Bangkok)

Bangkok, Thailand

Agoda.com is an online travel agency catering primarily to consumers in the Asia-Pacific region, with headquarters in Singapore and operations in Bangkok, Thailand. Agoda facilitates reservations for lodging, flights, ground transportation, and activities. It is a subsidiary of Booking Holdings

Detail posisi

Agoda is seeking a Marketing Analyst based in Bangkok, offering relocation support. The role involves working within the Performance Marketing Team, which focuses on data-driven marketing strategies to enhance customer lifetime value through innovative technology and collaboration.

Kewajiban

• Search: Experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver, and other search engines. Adapt to new product features and roll out changes from successful tests.
• Display: Test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and others.
• Modeling: Analyze the vast amounts of data generated by experiments, develop models we can use for optimization, and build dashboards for account managers.

Kualifikasi

• Bachelor’s Degree or higher from top university in a quantitative subject (computer science, mathematics, engineering, statistics or science)
• Ability to communicate fluently in English
• Good numerical reasoning skills
• Proficiency in Excel
• Intellectual curiosity
• Exposure to one or more data analysis packages or databases, e.g., SAS, R, SPSS, Python, VBA, SQL
• Experience in digital marketing
• Academic research experience