About this company
BP - Castrol (Thailand) Limited is a wholly owned subsidiary of BP plc, one of the largest oil and gas companies in the world. In Thailand BP employs 180 permanent staffs. Both BP and Castrol have a long heritate in Thailand where our products have been sold since the 1930's. The head office, BP - Castrol (Thailand) Limited, is in the center of Bangkok, There is a blending plant located in the Samut Sakorn province.
HR challenge
BP - Castrol Regional HR team was looking for new ways to source candidates for this internship. To fill the position in short timing, fast execution was a requirement. The location of the internship was a key factor to find interested applicants.
Huneety's solution
The Huneety team deployed a dedicated intern search campaign for the selected university requirements in a few days and started collecting applications. Social media boost in particular, allowed to find more applicants in the same region where the internship was meant to take place. All applicants were pooled in the Huneety platform in real time. Each candidate received qualification points, which made the sorting and ranking easier for the HR team, which could then focus on the interview process.
Example of social media assets used in the campaign