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About this position

Seeking a skilled and proactive Media Planner to join a dynamic digital agency. Responsible for communication between clients and internal teams, developing effective digital media strategies, and optimizing campaign performance.

Responsibilities

- Act as the key contact between client and internal working teams (AE, Media Buyer, Strategist team) on a day-to-day basis from taking briefs, presenting media plans, and managing campaign implementation.
- Craft optimal media plans with the right media solutions and tactics across paid search, social, and biddable platforms (such as Google Ads, Facebook Ads manager, E-commerce Ads, CPAS, SEO, SEM, or other digital media) to achieve KPIs.
- Develop and implement digital media strategies, budget allocations, and set KPIs according to briefs and campaign objectives.
- Oversee the setup and management of digital media campaigns.
- Track campaign performance and make necessary adjustments to improve results.
- Work with creative teams to ensure ads match the media plan.
- Monitor the performance and budget regularly and advise on how to optimize the asset and media plan.
- Measure, analyze, and report on the performance of digital media campaigns.
- Provide meaningful insights and analysis when sending reports to clients.

Requirements

- Bachelor’s or master’s degree in Marketing, Advertising, Communications, or a related field.
- Minimum of 2-3 years of experience in media planning, preferably within a digital agency environment.
- Proficiency in Google Ads, Facebook Ads manager, E-commerce Ads, CPAS, SEO, and SEM.
- Excellent verbal and written communication skills, with the ability to present complex information clearly and concisely.
- Strong project management skills with the ability to multitask and meet deadlines.
- Ability to work collaboratively within a team and build strong working relationships with clients and colleagues.

Benefits