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Regional Marketing Manager, APAC SMB Marketing

TikTok (Thailand)
TikTok (Thailand) (Bangkok, Bangkok City, Thailand)
Bangkok, Thailand 🇹🇭
TikTok (Thailand)
TikTok is the world's leading destination for short-form video. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Our employees lead with curiosity, and move at the speed of culture. Combined with our company's flat structure, you'll be given dynamic opportunities to make a real impact on a rapidly expanding company as you grow your career. We have offices across Asia Pacific, the Middle East, Europe, and the Americas – and we're just getting started.

About this position

The Regional Marketing Manager for APAC SMB Marketing at TikTok will be responsible for driving growth objectives through full funnel marketing initiatives, with a focus on lead generation and activation. This role requires a balance of creative, strategic, and ambitious thinking.

Responsibilities

• Work with Marketing leadership to achieve the business goal for quality lead generation, driving new cash activated accounts through scalable marketing initiatives, programs, and collaboration with internal and external stakeholders.
• Design and oversee the execution of bespoke marketing campaign solutions working in close partnership with cross functional partners incl. Marketing, Product, Sales Ops, Strategy, Programs and Vendor, TikTok Shop, to drive demand for TikTok for Business advertising solutions.
• Develop compelling program narratives and sales materials to equip

Requirements

• Passionate, dedicated, and experienced marketer.
• Ability to strategize, build, execute, and iterate on regional and Thailand go-to-market strategies.
• Strong attention to detail, obsession with clients and data, hands-on attitude, and ability to pivot the business efficiently.