Wedding Sales Manager
About this position
The Wedding Sales Manager is responsible for contracting and closing wedding and social business, ensuring timely turnover for quality service delivery, and achieving revenue goals through active up-selling and service excellence.
Responsibilities
• Manages sales efforts for the hotel including wedding and social catering.
• Works collaboratively with off-property sales channels (e.g., Sales Office, Area Sales, EST) to ensure sales efforts are coordinated, complementary and not duplicative.
• Responds to incoming catering opportunities for the hotel.
• Identifies, qualifies and solicits new catering business to achieve personal and hotel revenue goals.
• Understands the overall market - competitors’ strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.
• Closes the best opportunities for the hotel based on market conditions and hotel needs.
• Uses negotiating skills and creative selling abilities to close on business and negotiate contracts.
• Designs, develops and sells creative catered events.
• Maximizes revenue by up-selling packages and creative food and beverage.
• Manages catering sales revenue and operation budgets, and provides forecasting reports.
• Develops menus which drive sales.
• Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
• Participates in and practices daily service basics of the brand.
• Monitors the effective resolution of guest issues that arise as a result of the sales process by creating mechanisms to channel issues to property leadership and/or other appropriate stakeholders.
• Ensures successful performance by increasing revenues, controlling expenses and providing a return on investment for the owner and the company.
Requirements
• High school diploma or GED; 2 years experience in the sales and marketing, guest services, front desk, or related professional.
OR
• 2-year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or related major; no work experience required.