Senior Catering Sales Manager
About this position
Responsible for handling local social catering opportunities for the property. Responsible for achieving and exceeding the hotel catering sales revenue goals. Provides day-to-day supervision to Catering Sales associates that are on-property, dependent on the volume of local social catering business.
Responsibilities
• Responsible for handling local social catering opportunities for the property.
• Responsible for achieving and exceeding the hotel catering sales revenue goals.
• Provides day-to-day supervision to Catering Sales associates that are on-property, dependent on the volume of local social catering business.
• Contracts and closes local catering and social business, and ensures that business is turned over properly and in a timely fashion for quality service delivery.
• Achieves catering revenue goals by actively up-selling each business opportunity to maximize revenue.
• Implements the brand’s service strategy and applicable brand initiatives in all aspects of the sales process and drives customer loyalty by delivering service excellence throughout each customer experience.
• Identifies, qualifies and solicits new catering business to achieve personal and hotel revenue goals.
• Proactively solicits affiliate business associated with citywide events.
• Understands the overall market - competitors’ strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.
• Maximizes revenue by up-selling packages and creative food and beverage offerings.
• Identifies and implements process improvements and best practices.
• Gains understanding of the hotel’s primary target customer and service expectations.
• Ensures successful performance by increasing revenues, controlling expenses and providing a return on investment for the owner and the business.
• Manages the sales efforts for the hotel related to local social catering business.
• Responds to incoming catering opportunities for the hotel.
• Closes the best opportunities for the hotel based on market conditions and hotel needs.
• Uses negotiating skills and creative selling abilities to close on business and negotiate contracts.
• Designs, develops, and sells creative catered events.
• Develops and manages catering sales revenue and operation budgets, and provides forecasting reports.
• Identifies and assists with selling, implementing and following-through on catering promotions.
• Promotes accountability to drive superior business results.
• Executes Sales strategies and business processes.
• Executes and supports Customer Service Standards and hotel’s Brand Standards.
• Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
Requirements
• High school diploma or GED; 2 years experience in the sales and marketing, guest services, front desk, or related professional area.
OR
• 2-year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or related major; no work experience required.