Digital Marketing Manager
About this position
The Digital Marketing Manager will be responsible for planning, executing, and managing all digital marketing efforts for [Company X], including SEO, SEM, email marketing, and social media, while establishing a digital marketing strategy and maintaining brand messaging.
Responsibilities
• Create and manage content for [Company X]’s social media, emails, and other forms of digital communication
• Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns
• Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs
• Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques
• Develop and monitor campaign budgets
• Stay up to date on the latest social media trends, and implement them in [Company X]’s marketing campaigns
Requirements
• Social media savvy, with a passion for staying on top of trends
• Strong sense of creativity, imagination, and innovation
• Excellent interpersonal skills, with the ability to collaborate with other departments
• In-depth knowledge of various social media platforms and best practices
• Ability to analyze consumer metrics, reports, and trends
• Strong project management and managerial skills
• In-depth knowledge of current digital trends
• Experience with SEO and SEM strategy and keyword research
• Understanding of website analytics tools, such as Google Analytics
• Analytical mind, with a passion for measuring data