International Marketing Associate

Thai Beverage Public Co., Ltd. (Bangkok, Bangkok City, Thailand)

Bangkok, Thailand

Thai Beverage PLC is Thailand's the largest alcoholic beverage company, marketing leading beer and spirits brands such as Chang, Mekhong and Sangsom. We are a fully integrated company, involving in production of raw materials through brewing and distilling to marketing, warehousing and distribution of all our finished products. We are committed to quality, responsibility and support to our community. Due to our expansion, we are looking for high potential candidates to join our successful team.

About this position

The International Marketing Associate will be responsible for managing brand campaigns and ensuring effective execution of marketing strategies.

Responsibilities

• Initiate and manage brand campaign including communication strategy, media, digital, PR and partnership (small campaign, press conference or etc.)
• Implement 360 communication plan and manage cross-functional and agencies
• Monitor all brand activities are smoothly executed and aligned with brand strategy
• Analyze market and consumer data to evaluate brand and campaign performance
• Track and manage marketing spending of assigned projects
• Work with cross functional team including Sales& Trade marketing and Agencies to ensure effective execution
• Support team on promotions and brand campaigns to drive engagement

Requirements

• Degree in Marketing or related fields
• Minimum 3-5 years experience in brand management (preferably FMCG or beverage)
• Knowledge of basic 360 marketing communications and media management
• Excellent communication with ability to engage cross functional teams effectively
• Fluent in English language
• Management skills
• Presentation and storytelling skills
• P&L evaluation
• Experience in using Sales data