Syngenta (Thailand)

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    Syngenta (Thailand)

    Marketing Communication Manager

    Syngenta (Thailand)

    Thailand | Bangkok

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    Last updated 1 week ago

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    Syngenta (Thailand)

    Supply Planning Lead

    Syngenta (Thailand)

    Thailand | Bangkok

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    Last updated 1 week ago

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    Syngenta (Thailand)

    Technical Operation Lead

    Syngenta (Thailand)

    Thailand | Khon Kaen

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    Last updated 1 month ago

Marketing Communication Manager

Syngenta (Thailand)
Syngenta (Thailand) (Bangkok, Bangkok City, Thailand)
Bangkok, Thailand 🇹🇭
Syngenta (Thailand)
Syngenta is one of the world’s leading agriculture companies. Our ambition is to help safely feed the world while taking care of the planet. We aim to improve the sustainability, quality and safety of agriculture with world class science and innovative crop solutions. Our technologies enable millions of farmers around the world to make better use of limited agricultural resources. Syngenta is part of Syngenta Group with 53,000 people in more than 100 countries and is working to transform how crops are grown. Through partnerships, collaboration and The Good Growth Plan we are committed to accelerating innovation for farmers and nature, striving for carbon neutral agriculture, helping people stay safe and healthy and partnering for impact.

About this position

As a world market leader in crop protection, Syngenta Crop Protection is seeking a Marketing Communication Manager to oversee and lead marketing communication campaigns, ensuring alignment with growth initiatives and organizational objectives.

Responsibilities

• Oversee ATL (above-the-line) campaign including both traditional and digital communication and contribute to Growth Initiatives by leading the process from the development to implementation of WHAT (offer), WHO (target groups) and HOW (messages, touchpoints)
• Lead ATL campaign development and execution to help organization meets annual sales and market share objectives
• Lead digital CRM/Loyalty program and co-work with customer insight team to enlarge data-base, enrich insights, and turn them into applicable commercial strategy.
• Lead all material development process/execution regarding above-the-line marketing communication territory.
• Lead media plan investment strategy, execution, and evaluation.
• Drive best-in-class marketing communication campaigns with clear numerical KPIs that directly link to top-of-mind brand awareness, trials, and repeats.
• Owns media investment effectiveness and efficiency
• Owns all activities related to marketing communications (strategy, production, execution)

Requirements

• Bachelor's degree in marketing or business administration (MBA preferred)
• Minimum 8 years' experience in marketing management
• Strong knowledge of marketing communications, digital marketing, and media analysis
• Understanding of business environment and be open-minded to learn agricultural business
• Excellent leadership, communication, and analytical skills

About Syngenta (Thailand)

Syngenta is one of the world’s leading agriculture companies. Our ambition is to help safely feed the world while taking care of the planet. We aim to improve the sustainability, quality and safety of agriculture with world class science and innovative crop solutions. Our technologies enable millions of farmers around the world to make better use of limited agricultural resources. Syngenta is part of Syngenta Group with 53,000 people in more than 100 countries and is working to transform how crops are grown. Through partnerships, collaboration and The Good Growth Plan we are committed to accelerating innovation for farmers and nature, striving for carbon neutral agriculture, helping people stay safe and healthy and partnering for impact.