Brand Development Officer
About this position
The Brand Development Officer at SuperApp is responsible for developing and implementing brand strategies to enhance brand awareness and market presence, while collaborating with various teams to create effective branding initiatives.
Responsibilities
• Develop and implement brand strategies to increase brand awareness and market presence.
• Conduct market research and analysis to identify consumer trends and competitors.
• Collaborate with marketing and creative teams to create brand assets and campaigns.
• Monitor and measure the effectiveness of branding initiatives and adjust strategies accordingly.
• Ensure brand consistency across all marketing channels and touchpoints.
Requirements
• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience in brand management or marketing.
• Strong creative and strategic thinking skills.
• Excellent communication and presentation abilities.
• Proficiency in digital marketing tools and analytics platforms.
• Ability to work both independently and collaboratively in a fast-paced environment.