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Assistant PR Manager @ICONSIAM

Siam Piwat Co., Ltd. (Khlong San)
Bangkok, Thailand 🇹🇭
Siam Piwat is a Bangkok-based retail and development company. The company is best known for managing Siam Center, Siam Discovery, Siam Paragon, and Iconsiam shopping malls in Bangkok, Thailand

About this position

The Assistant PR Manager at ICONSIAM will be responsible for implementing effective PR activities that align with the company's brand and business strategies, crafting compelling corporate stories, and enhancing the company's visibility through impactful PR initiatives.

Responsibilities

• Implement effective PR activities in align with company’s brand and business strategies
• Craft compelling corporate stories and develop writing copy of various materials, including press release, speech, briefing notes or editorial notes that align with the company's brand voice
• Collaborate with related teams to enhance the company's visibility through impactful PR activities
• Manage a comprehensive list of local & international media database and build positive relationships with journalists, bloggers, and influencers in relevant industries
• Assist in the planning & execution of media outreach through the sourcing key local & international media visits and manage all aspects of the visits, including logistics, bookings, itineraries, briefing materials and hosting
• Handle media inquiries including magazine, newspaper, TV and response the media inquiries in a timely manner
• Compile a comprehensive monthly report summarizing key news developments and media analysis

Requirements

• Bachelor or Master Degree in communications, journalism or related field
• 5-7 years of experience in public relation, branding, international media or retail marketing communications
• Prior international or local journalism experience will be seen as an asset
• Fluent in English, both written and verbal
• Creative thinker with problem solving skills
• Excellence project management skills with ability to meet deadlines
• Strong interpersonal skills with the ability to collaborate across teams
• Willingness to occasionally work non-traditional hours