Team Lead Livestreaming

SHD TECHNOLOGY CO.,LTD. (BTS Charoen Nakhon, Khlong San)

Bangkok, Thailand

SHD Technology Company Limited is a leading importer and distributor of electronic products that has shaped living for the better and smarter. We are the sole authorized distributor of the following trademarks: Dreame, 70mai, Zepp, Wanbo, Levoit, Jimmy, MAIMO, Usmile, etc. Our company continues striving to be at the forefront distributor of smart electric appliances for daily use via online channels platforms and offline storefronts in Thailand.

About this position

The Team Lead Livestreaming is responsible for managing the livestream team, ensuring engaging live events, maintaining content quality, and analyzing data to optimize performance.

Responsibilities

• Lead and oversee the livestream team to ensure smooth and engaging live events.
• Train and mentor team members to enhance their skills and performance.
• Coordinate with other departments to align livestream activities with overall business objectives.
• Develop and maintain a live schedule for MCs (Master of Ceremonies) to ensure consistent and well-timed broadcasts.
• Coordinate with MCs and other relevant team members to plan and execute live events.
• Ensure all live events are well-prepared and executed on time.
• Develop and implement strategies to attract and engage viewers during live streams.
• Review and approve the quality of short video content to ensure it meets brand standards.
• Provide constructive feedback and guidance to content creators to improve video quality.
• Ensure all content is engaging, accurate, and consistent with brand messaging.
• Collaborate with the marketing team to create innovative marketing mechanics for live events.
• Analyze data from the seller center to measure the performance of livestreams and video content.
• Generate reports and provide insights to optimize content strategy and improve engagement.
• Utilize data to identify trends and make data-driven decisions.
• Monitor and assess the effectiveness of marketing initiatives and adjust strategies as needed.

Requirements

• [Optional] Degree in Marketing, Communications, Media Studies, or a related field.
• Proven experience in managing livestream teams and overseeing live events.
• Strong background in content creation, with a focus on short video formats.
• Excellent analytical skills and experience with data analysis tools.
• Proficient in using seller center data to drive decisions and improve performance.
• Ability to create and manage live schedules effectively.
• Creative thinker with experience in developing marketing strategies.
• Excellent leadership, communication, and organizational skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.