International Business Sales - Middle East/Chinese (Speaking)/ Korean (Speaking)

SAPPE public company limited (Bang Kapi)

Bangkok, Thailand

Sappe PCL or SAPPE is well-recognized as the leader of innovative drinks and pioneer of functional drinks in Thailand. Sappe has been running business with its determination that “We better people’s lives through our innovative spirit.” The company applies innovations to drive the business creatively in order to produce innovative products and efficient administration. Sappe’s core DNA “Creative, Dynamic, Fun” has been perfectly demonstrated through its products and corporate culture. Currently, Sappe has 5 categories created by Sappe players and business partners. Beverage products from Sappe have been among the leaders in the functional drink market for over a decade with various refreshments for consumers. Some drinks are made from Thai agricultural products, including Mogu Mogu, Sappe Aloe Vera and All Coco. Sappe’s products are being distributed in 100 countries worldwide with a strong will to build Sappe to become a global brand.

About this position

The International Business Sales position focuses on developing and implementing strategic business plans for the Middle East and Chinese/Korean markets, requiring strong analytical and relationship management skills.

Responsibilities

• Analyze market information and design and implement a strategic business plan.
• Monitor situation of company product and identify opportunities or threat in order to adjust strategy for business development.
• Monitor customer, competitor, and market activity and trends, providing input to the development of short- and long-term plans to proactively address changes.
• Cooperate with other departments to align working process.
• Develop and maintain relationships with customers in responsible market.
• Find appropriate new customer for new product in responsible market.
• Prepare reports on progress against plans, budgets, and targets for senior management.
• Cooperate with customers to understand demand of the market in order to do forecasting.
• Identify and resolve issues which may impede achievement of objectives.
• Travel internationally as needed.

Requirements

• Bachelor's degree in Business administration, or a related field.
• 1+ year of experience in International Sales, preferably in the food and beverage industry or consumer packaged goods sector.
• Proficient in English including reading, speaking, and writing.
• For the Chinese market, proficiency in Chinese with an HSK level 5 or higher being preferred.
• Proficiency in market analysis and strategic business planning.
• Ability to monitor market trends and adjust strategies accordingly.
• Experience collaborating across departments to align processes.
• Strong customer relationship management skills.
• Track record in acquiring new customers and markets.
• Skilled in preparing reports and presenting to senior management.
• Capability in demand forecasting and problem-solving.
• Willingness to travel internationally as required.