The Marketing Communication position focuses on initiating impactful campaigns and driving brand equity through innovative strategies and effective communication.
Responsibilities
âĒ To initiate strong art direction & creative idea to make the campaign more impact and unique for both Above the Line and Below the Line.
âĒ To explore new innovative idea & strategic direction to enrich and grow overall brand equity & marketing campaign.
âĒ To drive internal units & advertising agencies to synchronically develop efficient marketing communication campaign with maximized impact to strengthen brand equity.
âĒ To motivate & supervise agency & internal business units to develop marketing campaign with the highest potential in term of business result & creative output through clear communication approach.
âĒ To generate customer brand engagement & total brand experience at all touch points for both communication & retail aspects.
âĒ To develop plan & budget control of marketing campaign to reach efficient awareness.
Requirements
âĒ Masterâs Degree or Bachelor's Degree in Communications, Business administrative or relevant advanced degree preferred.
âĒ A minimum of 2-3 years of relevant experience in communication development.
âĒ Experience in Adverting agency in role of Creative or Account Management or Strategic Planner.
âĒ Must be able to generate input or lead execution for art direction & creative development.
âĒ Initiative/Creative/Proactive.
âĒ Good personality and coordination skill.
Benefits
Huneety A.I Salary Estimate
20,000 - 46,000 THB per month
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