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About this position

The Promotion Manager is responsible for collaborating with various teams to create and execute promotional campaigns, manage advertising efforts, and optimize promotional tools to enhance market reach.

Responsibilities

• Collaborate with marketing, sales, and product development teams to create and execute promotional campaigns.
• Develop and launch various promotional tools such as discounts, samples, contests, and coupons across multiple channels.
• Manage advertising campaigns, including planning, media buying, and coordination with agencies.
• Oversee and approve creative content, including copy and media for promotional efforts.
• Monitor and optimize the effectiveness of ads, adjusting strategies as needed.
• Identify potential markets and work with sales teams to generate ideas for campaigns and pitches.

Requirements

• Bachelor's degree or higher in Marketing, Communication or related field.
• Minimum of 5 years in marketing or promotion roles within FMCG, with proven experience in managing large-scale promotional campaigns.
• Ability to create engaging and innovative promotional ideas that resonate with the target audience.
• Strong skills in analyzing market trends, consumer behavior, and campaign performance.
• Proficient in managing multiple campaigns and timelines, with excellent organizational skills.

Benefits