MARKETING BRAND MANAGER
About this position
PT Siantar Top, Tbk. is seeking a Marketing Brand Manager to develop and execute marketing strategies that enhance brand visibility and market share while driving innovation and maintaining brand relevance.
Responsibilities
• Develop and execute comprehensive marketing strategies aligned with business objectives.
• Implement effective and innovative campaigns to enhance brand visibility and market share.
• Monitor and evaluate the targeted implementation of sales, pricing, promotion and brand equity's strategies.
• Improving existing products and concepting new ones.
• Observe and make the survey's outcome on competitors marketing activities.
• Leading market research, and monitoring branding activity to control brand’s performance.
• Collaborate with cross-functional teams to ensure seamless communication and alignment.
• Stay updated on industry trends and consumer preferences to drive innovation and maintain brand relevance.
Requirements
• Bachelor's degree in Marketing, Management, Business, or a related field.
• 4+ years of experience in brand management or marketing roles in the consumer goods industry.
• Strong analytical and strategic thinking skills.
• Excellent communication and interpersonal skills.
• Creative and innovative mindset.
• Fluent in English (Mandarin is a plus).
• Passion for consumer brands and a desire to drive their success.
• Proficiency in Microsoft Office Suite.
• Placement at Surabaya, East Java.