Trade Marketing Manager
Fonterra (Indonesia)
Indonesia | DKI Jakarta
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Last updated 19 hours ago
Fonterra (Indonesia)
Indonesia | DKI Jakarta
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Last updated 19 hours ago
Allianz Indonesia
Indonesia | DKI Jakarta
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Last updated 2 days ago
PT Adicipta Inovasi Teknologi
Indonesia | DKI Jakarta
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Last updated 2 days ago
PT. Nusantara Sakti Group
Indonesia | Central Java
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Last updated 4 days ago
Lazada Group (Indonesia)
Indonesia | DKI Jakarta
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Last updated 4 days ago
Nestlé (Indonesia)
Indonesia | DKI Jakarta
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Last updated 4 days ago
Kerry Group (Indonesia)
Indonesia | DKI Jakarta
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Last updated 4 days ago
ABB (Indonesia)
Indonesia | DKI Jakarta
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Last updated 4 days ago
Traveloka
Indonesia | DKI Jakarta
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Last updated 1 week ago
Traveloka
Indonesia | DKI Jakarta
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Last updated 1 week ago
Showing 1 to 10 of 23 results
• Define strategies and plans that deliver Category/subcategory growth based on consumer, shopper, and customer requirements
• Develop category specific agenda in priority channels based on consumer and shopper understanding to accelerate category growth
• Develop and propose the in-store picture of success for the category/subcategory in each channel
• Support its implementation and continuously review the effectiveness of our in-store actions
• Identify market activities to be able to connect and leverage to trade in-store execution, so it would give more alignment communication from ATL to BTL, effective and efficient investment
• Active involvement in driving sales part of category-specific in the Monthly Business Planning process as per guidelines to meet category business objectives
• Recommend clear promotional guidelines based on shopper understanding and current market knowledge
• Ensure all promotional investment is properly reviewed and well evaluated
• Work with the Marketing Lead and Channel Lead to identify priority channels and recommend tailored Category Channel plans in line with the overall market strategy
• Revenue Growth Management: Lead PPA of the Category
• Allocate trade expenditure budgets by channel and in-store activities
• Support the process of developing business plans for key customers
• Provide appropriate information to the annual planning and the short-term planning process and ensure planned trade marketing activity is aligned with brand objectives and constraints
• Brief the design of POSM materials to marketing
• Develop selling stories to support in-store initiatives
• Brief sales team on forthcoming activities
• Attending key selling meetings where specialist input will add value
• Evaluate company performance against the annual shopper and category/channel objectives
• Evaluate the effectiveness of new product introductions against agreed objectives
• Active Participation in IBP Meetings & Feeder Meetings (eg. MKT-TM Meeting, NPD Project Meetings)
• A bachelor's degree in business, marketing, or a related field is preferred
• Minimum 3 -5 years of experience in trade marketing or sales operations, preferably in a fast-paced environment
• Experience in the FMCG, dairy, or relevant industry is preferred
• Deep understanding of the market and consumer insights, competitors, and key sales channels
• Excellent communication skills in both Bahasa Indonesia and English