Brand Marketing Communication

PT Prima Hidup Lestari

PT Prima Hidup Lestari (South Jakarta, Jakarta)

DKI Jakarta, Indonesia

In 1997, our founder brought together the strong passion for the art of baking and experience in New York to establish what we now know as Clairmont. More than 20 years later, we evolved from a simple cakery into one of the biggest Patisseries in the industry, providing a wide range of cakes and hampers for everyone’s needs. We never stop aiming to create only the best products using the finest natural ingredients and the least amount of artificial additives, and maintain the perfect balance between beautiful presentation and exceptional quality.

Click to find similar jobs in Indonesia:

Job function: Marketing

Industries: Manufacturing and Production Food Ingredients and Flavourings

About this position

The Brand Marketing Communication position involves developing and implementing marketing strategies, managing public relations, and enhancing customer engagement to align with the company's vision and objectives.

Responsibilities

• Develop and implement comprehensive marketing strategies that align with the company's vision, mission, and objectives
• Public Relations: develop and manage partnerships with E-Commerce, Market Place, bloggers, media and industry partners to promote Clairmont
• Events: plan, promote, and execute events, such as concerts, birthdays, special promotions, fundraising dinners, yoga events, themed dinners, Etc
• Analytics and Reporting: monitor and analyze marketing performance, including website traffic, sales of market place, social media engagement, and provide regular reports with actionable insights
• Partnerships: Identify and establish partnerships and collaborations with KOL, Activation, collaboration promotion, collaboration activity, collaboration campaign to expand the company’s marketing reach and impact.
• Customer Engagement: develop and manage customer engagement and loyalty programs to build and retain a strong customer base
• Innovation: stay updated on industry trends, emerging technologies, and new marketing methods to keep the company's marketing strategies fresh and effective
• Digital Marketing: Manage online presence, including website, social media, and other digital channels.
• Work with the production people, purchasing, merchandiser and third parties in the creation of engaging and informative content to attract customers.
• Advertising and Promotions: plan and execute advertising campaigns across various media, including online advertising, print, and all partnerships.

Requirements

• Candidate must possess at least a Bachelor's Degree in Marketing, Communications, or related field
• Minimum 5 years of experience in marketing communications at least as Assistant Marcom Manager / Senior Digital Marketing, ideally in the retail F&B or FMCG
• Fluent in Ms. Office (excel, words, power point).
• Proactive attitude and adherence to deadlines.
• Ability to think creatively and innovative.
• Excellent in numerical skills.
• Analytical minded, effective communication and interpersonal skills.

Benefits

Huneety A.I Salary Estimate

4,000,000 - 9,000,000 IDR per month