KOL Specialist
About this position
The KOL Specialist will be responsible for identifying, researching, and building relationships with relevant KOLs and influencers in the health, beauty, and household appliances industries. They will create engaging content concepts and campaigns, manage influencer collaborations, monitor industry trends, and analyze partnership effectiveness.
Responsibilities
• Identify, research, and build relationships with relevant KOLs and influencers
• Create engaging content concepts and campaigns
• Manage influencer collaborations from negotiation to performance analysis
• Monitor industry trends and competitor activities
• Analyze and report on partnership effectiveness
• Monitor influencer collaborations
Requirements
• Minimum Bachelor's degree in marketing, communication, business, or related field
• Minimum 1 year experience as a KOL Specialist (Tiktok specialist is a plus)
• Good communication and collaboration skills
• Understanding of Tiktok platforms and content trends
• Creative campaign development skills
• Analytical skills to report on influencer success using relevant metrics
• Stay updated on industry news and developments