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Public Relation & Affiliate Executive

Plantae Life Co., Ltd. (Huai Khwang)
Bangkok, Thailand 🇹🇭
Plantae, a leading plant-based food start-up in Thailand, is No.1 best selling protein in E-commerce platforms with 280x Growth in 2021. We are expanding to the world, to be top of mind in Asia and seeking great talents to join our team!

About this position

We are seeking a skilled and motivated Public Relations & Affiliate Executive to join our team. This role will focus on managing and optimizing our affiliate marketing programs while collaborating closely with our marketing team. The ideal candidate will have a solid background in affiliate marketing, strong analytical skills, and excellent communication abilities. This position involves building and managing affiliate partnerships, optimizing programs, developing campaigns, and reporting on performance.

Responsibilities

• Build, coordinate, and manage affiliate programs in collaboration with outsourced agencies, Key Opinion Leaders (KOLs), and Key Opinion Consumers (KOCs).
• Identify, recruit, and onboard new affiliates, ensuring alignment with company goals and values.
• Cultivate and maintain strong relationships with affiliates to enhance performance and drive growth.
• Analyze affiliate program metrics to identify growth opportunities and areas for improvement.
• Develop and implement strategies to maximize revenue and ensure program compliance.
• Continuously monitor affiliate activities and performance to optimize program effectiveness.
• Collaborate with the marketing team to create and distribute promotional materials for affiliates.
• Ensure timely and accurate delivery of campaign materials to affiliates to support their promotional efforts.
• Generate and analyze reports on affiliate program metrics, including sales, traffic, and conversions.
• Provide actionable insights and recommendations for improving affiliate performance and achieving targets.
• Stay updated on industry trends, emerging technologies, and best practices in affiliate marketing.
• Identify new partnership opportunities and potential affiliates to expand the program and drive growth.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum of 1-3 years of experience in digital marketing, with a strong focus on affiliate marketing.
• Proven track record of successfully managing affiliate programs and achieving performance goals.
• Strong analytical skills with the ability to interpret data, generate reports, and make informed decisions.
• Excellent communication skills, both written and verbal, with the ability to effectively engage and manage relationships with affiliates and partners.