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About this position

We are looking for a skilled Live Streaming Operations Manager to lead and oversee our live streaming strategy, ensuring smooth execution and impactful engagement across digital channels. Your expertise will help design and deliver dynamic live sessions that captivate audiences and drive business objectives. If you thrive in a fast-paced environment and have a passion for live streaming innovation, we want to hear from you!

Responsibilities

• Lead, manage, and motivate the live streaming team to achieve performance targets, ensuring smooth execution and high-quality live sessions that meet business goals.
• Develop, implement, and oversee live streaming strategies, managing end-to-end processes, including scheduling, budget allocation, and timeline adherence.
• Coordinate and communicate effectively with internal and external Brand MCs, ensuring they are fully briefed and aligned with brand objectives and live session goals.
• Track and analyze live stream performance metrics, including engagement, reach, and sales conversion, to identify opportunities for improvement and report results to stakeholders.
• Oversee commission tracking and work closely with the finance team to ensure timely and accurate payment processing for Brand MCs.
• Collaborate with creative and production teams to design and enhance live stream content, making sessions engaging, informative, and aligned with brand standards.
• Partner with the e-commerce team to develop and execute effective promotional strategies for TikTok Shop and other live commerce channels.
• Maintain a deep understanding of live streaming trends, tools, and audience preferences to implement innovative practices and continuously enhance the live experience.

Requirements

• Bachelor’s degree in Marketing, Communications, Media Production, or a related field.
• Proven experience in live streaming operations, digital content production, or related fields.
• Proficient in live streaming platforms, particularly TikTok, and a solid understanding of live commerce and influencer marketing.
• Strong organizational and project management skills, with a demonstrated ability to manage multiple projects, schedules, and budgets effectively.
• Analytical mindset with experience in tracking and analyzing key metrics to optimize performance.
• Creative thinker with a passion for live media, innovation, and audience engagement.
• Excellent communication and interpersonal skills, with experience in cross-functional collaboration.
• Ability to thrive in a fast-paced environment and adapt to shifting priorities and new challenges.

Benefits