---

About this position

We are seeking a highly motivated Digital Marketing Executive with a strong focus on content creation to join our team. The ideal candidate will be experienced in the digital marketing landscape, proficient in producing engaging content, and adept at creating impactful TikTok videos. This role requires a creative mindset, critical thinking abilities, and a can-do attitude to drive our digital marketing initiatives forward.

Responsibilities

• Develop and execute digital marketing strategies to enhance brand awareness and drive engagement across various digital platforms.
• Create, edit, and publish high-quality content for social media channels, websites, and other digital platforms.
• Produce engaging TikTok videos that align with our brand voice and marketing objectives.
• Collaborate with the marketing team to brainstorm and generate innovative content ideas.
• Monitor and analyze the performance of digital marketing campaigns using analytics tools, and provide actionable insights for improvement.
• Stay updated with the latest trends and best practices in digital marketing and content creation.
• Manage social media accounts, including content scheduling, posting, and community engagement.
• Ensure all content is on-brand, consistent in style, quality, and tone of voice.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum of 3 year of experience in digital marketing, content creation.
• Proven experience in digital marketing and content creation.
• Proficient in creating and producing engaging TikTok videos.
• Strong understanding of the content creation process, from ideation to execution.
• Familiarity with SEO best practices and content optimization techniques.
• Excellent written and verbal communication skills.
• Critical thinker with a creative mindset and a can-do attitude.
• Ability to work independently and collaboratively in a fast-paced environment.
• Knowledge of digital marketing tools and platforms, including social media management tools, analytics tools, and content creation software.
• Strong organizational and time-management skills.
• Ability to adapt to changing priorities and meet deadlines.
Applicants for this position, please include a portfolio link in your cover letter.

Benefits