Brand Designer - Beverage

PepsiCo (Thailand) (Bangkok, Bangkok City, Thailand)

Bangkok, Thailand

PepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to team members on the front lines, we’re excited about the future. We take chances. Together, we dare to make the world a better place. Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet. Join us. Dare for Better.

About this position

To drive the critical restage and ongoing brand design work for Asia’s key energy and hydration brands Gatorade, STING, Aquafina and Revive.

Responsibilities

• Leverage global design & design thinking to help build greater affinity and awareness of our brands - accountable, alongside BU and sector leads.
• Lead design programmes as per Asia BU Design AOP, for STING and REVIVE as priority projects.
• Illustrate and execute global best practice - award winning design - global and regional.
• Generate creative design proposals (sketches, scenarios, concepts) in order to visualize the desired output and share with internal and external team members.
• Participate in research activities and effectively translates customer needs into actionable design requirements.
• Continue to strive for best practice design outcomes with marketing teams - act as active consultant and partner.
• Approval of final design outcomes and producton sign off - accountability.

Requirements

• 6+ years of brand design experience on regional brands in FMCG.
• Extraordinary design taste and ability to realise world class design solutions across multiple applications and comms platforms.
• Ability to clearly articulate and visualize their thinking to design and marketing partners, reporting to senior leaders across the function.
• Ability to manage projects independently, contribute to strategic design making, and win awards.