Creative Director

Newlab+ Group (West Jakarta, Jakarta, Indonesia)

DKI Jakarta, Indonesia

NEWLAB+ is a fast-growing FMCG company in Indonesia that focuses on beauty, health and wellness products. As a company we are eager to be the number one company within the industry category. The company was first established in September 2019 as the pioneer of teeth whitening kit in Indonesia. Within only two years' time, NEWLAB+ has launched more than 10 winning products and served more than 1 million customers nationwide. In 2023, SWA Magazine nominated NEWLAB+ as the 2nd Winner of Indonesia Best Selling Brand in Ecommerce Market 2023. Followed by the World Record Breaking given by MURI for "The Fastest Selling Collagen Drink for 5 Billion Rupiah" in 2 hours' time.

About this position

At NEWLAB+ Group, we are boldly revolutionizing Indonesia's FMCG industry, specializing in cutting-edge beauty, health, and wellness products. We have experienced explosive growth, launching over 10 acclaimed products and delighting more than 1 million customers nationwide. Our vibrant culture fosters creativity, collaboration, and relentless improvement, offering permanent employment and various allowances.

Responsibilities

• Develop and implement comprehensive creative strategies that support the overall business objectives.
• Manage and inspire creative teams, including graphic designers and content creators.
• Generate innovative and compelling creative concepts that resonate with the target audience.
• Oversee the development and maintenance of the brand's visual identity, including logo, typography, color palette, and overall aesthetic.
• Lead the development and execution of creative campaigns across various channels, such as print, digital, and social media.
• Manage creative budgets and allocate resources effectively.
• Ensure that all creative work meets the highest standards of quality and consistency.
• Ability to lead and motivate a diverse team in a high-pressure environment.
• In-depth knowledge of advanced design tools like Adobe Creative Suite, Figma, and other industry-standard software.

Requirements

• Bachelors degree in any field, with minimum GPA of 3.00.
• Minimum 3-5 years in the creative industry, with at least 3 years in a leadership role managing creative teams and projects.
• Proven ability to develop innovative concepts and execute creative strategies aligned with business goals.
• Proficiency in design tools such as Adobe Creative Suite and a strong understanding of branding, digital marketing, and social media trends.
• Strong team management skills, with the ability to inspire and guide cross-functional teams under tight deadlines.
• Exceptional communication skills, capable of articulating creative ideas clearly to stakeholders and clients.