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    Nestlé Thai

    Senior Brand Manager - Food

    Nestlé Thai

    Thailand | Bangkok

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    Last updated 16 hours ago

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    Nestlé Thai

    Commercial Executive (import/export sales) - Laos Market

    Nestlé Thai

    Thailand | Bangkok

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    Last updated 4 days ago

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    Nestlé Thai

    Business Development Executive (Route Optimization background) - Waters

    Nestlé Thai

    Thailand | Bangkok

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    Last updated 4 days ago

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    Nestlé Thai

    Senior Marketing Manager

    Nestlé Thai

    Thailand | Bangkok

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    Last updated 1 week ago

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    Nestlé Thai

    IMS Customer Service Executive - New Product Development Import

    Nestlé Thai

    Thailand | Bangkok

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    Last updated 1 week ago

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    Nestlé Thai

    Channel Development Manager (General Trade) - Grocery Sales

    Nestlé Thai

    Thailand | Bangkok

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    Last updated 1 week ago

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    Nestlé Thai

    Planning Specialist – Navanakorn Factory

    Nestlé Thai

    Thailand | Pathumthani

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    Last updated 1 week ago

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    Nestlé Thai

    Electrical and Automation Engineer Manager/Executive - Rayong (Purina Petcare)

    Nestlé Thai

    Thailand | Rayong

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    Last updated 1 week ago

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    Nestlé Thai

    Business Development Manager (Field Audit)– Grocery Sales

    Nestlé Thai

    Thailand | Bangkok

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    Last updated 1 week ago

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    Nestlé Thai

    Maintenance Engineer - Rayong Factory (Nestlé Purina Petcare)

    Nestlé Thai

    Thailand | Rayong

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    Last updated 1 week ago

Senior Brand Manager - Food

Nestlé Thai
Nestlé Thai (Pathum Wan)
Bangkok, Thailand 🇹🇭
Nestlé Thai
Nestlé is the world's leading Nutrition, Health and Wellness Company. Our mission of "Good food, Good life" is to provide consumers with the best tasting, most nutritious choices in a wide range of food and beverage categories and eating occasions, from morning to night. Nestlé is a people-inspired company; respect and trust are our greatest strengths. We place high value on the unique perspectives that people bring to our team which sharpens our performance and drives our business. We welcome all applicants without regard to race, religion or belief, national origin, disability, marital, sexual orientation or age. At Nestlé, We believe that the many different backgrounds, ways of thinking and cultural experiences of our people at every level of our business, makes for a richer workplace and gives us the insight and innovation to grow and continually delight our equally diverse consumers.

About this position

We're Nestle, the world's leading food and beverage company, contributing to Thailand's economy, society, and environment. Join us in delivering our purpose of 'unlocking the power of food to enhance quality of life for everyone, today and for generations to come'.

Responsibilities

• Grow brand and desired equity of assigned product group and direct all marketing activities for the achievement of short- & long-term business Goal, Strategies, Action Plan, P & L and market spending and to ensure compliance and aligned with regulatory affairs.
• Develop effective Communication brief and plan and direct agencies in developing promotional materials, media and the implementation. Direct research agencies and conduct about Qualitative and Quantitative Research.
• Activate Brand Essence and Vision.
• Develop and update consumer portrait, consumer engagement funnel for her/his brand.
• Develop and update consumer portrait, understands in store environment, contributes to category strategy, defines desired relative price, provides recommendation to pricing and promotional strategy, proposes SKUs for key channels and key customers.
• Ensure consumer centricity, applies Innovation levers, contribute and execute Innovation pipeline, maintain vibrancy via relevant renovation for his/her brands.
• Contribute to development and execute strong, functionally aligned brand plan. Track and monitor the performance, health and strategic alignment.
• Contribute to the development, engagement strategies and creates relevant & memorable brand experiences. Works in partnership with communication agencies and ensures all brand communication contributes to enhancing the company image of trusted leader.
• Ensure compliance and validation to all regulations and specifications.

Requirements

• Minimum of bachelor’s degree in Marketing, Business Administration.
• Minimum 5 years of working experience in marketing preferably in FMCG brands.
• End-to-end brand management experience.
• Good command of English & Thai.
• Good communication and presentation skills and can work independently.
• Able to work under high pressure and have self-starter attitude.

About Nestlé Thai

Nestlé is the world's leading Nutrition, Health and Wellness Company. Our mission of "Good food, Good life" is to provide consumers with the best tasting, most nutritious choices in a wide range of food and beverage categories and eating occasions, from morning to night. Nestlé is a people-inspired company; respect and trust are our greatest strengths. We place high value on the unique perspectives that people bring to our team which sharpens our performance and drives our business. We welcome all applicants without regard to race, religion or belief, national origin, disability, marital, sexual orientation or age. At Nestlé, We believe that the many different backgrounds, ways of thinking and cultural experiences of our people at every level of our business, makes for a richer workplace and gives us the insight and innovation to grow and continually delight our equally diverse consumers.