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Senior International Tourism Marketing

Mizuhada Group Co., Ltd. (Bangkok)
71 Soi Yen Chit 6, Thung Wat Don
10120, Sathon
Bangkok, Thailand 🇹🇭
Mizuhada is committed to enhancing your beauty and well-being with products that prioritize quality and affordability. Our skincare line, MizuMi, rejuvenates and protects your skin with nature-inspired formulas. Bomi, our supplement collection, nurtures your health from the inside out. — All at a price that fits your lifestyle.

About this position

The International Tourism Marketing will design and execute marketing strategies tailored to the preferences and behaviors of international travelers. This role requires a deep understanding to crack tourists’ insights, trends and culture to develop marketing approaches.

Responsibilities

• Develop marketing strategies and implement to marketing campaign to attract international travelers, focusing on building brand and product awareness in international tourist audiences.
• Collaborate with in-house and agencies to develop compelling materials, such as, KOLs, online content, and campaigns that resonate with global travelers.
• Establish and maintain relationships with international travel agencies, airlines, tourism boards, and other relevant stakeholders.
• Monitor the effectiveness of campaigns through KPIs such as reach, engagement, and ROI, and utilize insights to optimize strategies.

Requirements

• Bachelor’s degree in Business Administration, Marketing, Communication Arts, Languages, or a related field.
• 3-5 years of experience in tourist marketing, KOL management, or travel-related roles.
• Proficiency in English; knowledge of Chinese is an advantage.
• Excellent communication and presentation skills, with the ability to work effectively across cultures.
• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.