Customer Services Digital Marketing and Activities Operation
About this position
Customer Services Digital Marketing Specialist position available. Join our innovative journey to drive engagement, enhance customer experiences, and shape our digital presence.
Responsibilities
• Monitoring, Perform and Ensure effectiveness of Customer Contact Strategy for the whole customer journey both ABO & non ABO to achieve Digital Target included Online Appointment Booking and Service Lead conversion both connect and non connect car
• Initiate and develop marketing activities /event in order to support parts revenue target achievement.
• Initiate and implement Customer contact strategy to offer and utilize customer database via Sales Forces Marketing Cloud
• Establish and perform Customer Relationship Activities based on customer database on life style analysis and organize Service Clinic Activities
• Coordinate, edit, and publish Customers Services Newsletter and manage all contents with standard format on weekly basis within given timeline
• Initiate and Implement Activity and Program to maintain Customer Retention
• Provide Customer Services Marketing Activities on monthly basis and Communication Report on quarterly basis to HUB, including support any required information as per HUB request.
• Perform special Customer Services Marketing tasks as per assigned.
Requirements
• Bachelor’s Degree in Marketing, Business Administration or other related field.
• 2-5 years’ experience in marketing of Automotive Business
• Background of operation system and digital marketing process eg. Autoline, Salesforces, Salesforces Marketing Cloud will be advantage.
• Skills and experience to manage complex projects.
• Know-how of operation system such as Autoline, Salesforces, etc. will be advantage
• Good communication and interpersonal skills.
• Demonstrated ability to work productively and maintain effective relationship in multidisciplinary and multicultural teams.
• Pro-active attitude and good problem-solving skills.
• Good command of English and computer literacy.
• Analytical Skill and Self Motivated