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Assistant Brand Manager

Lux Asia (Thailand) (Bangkok, Bangkok City, Thailand)
Bangkok, Thailand 🇹🇭
LUXASIA is the leading beauty omnichannel brand-builder of Asia Pacific. Since 1986, it has successfully enabled market entry and brand growth for more than 100 luxury beauty brands, the likes of Aveda, Bvlgari, Calvin Klein, Diptyque, Hermes, La Prairie, Montblanc, and SK-II. LUXASIA has also established Joint Ventures with the likes of LVMH Group, Elizabeth Arden, Puig, Yves Rocher, and By Terry. The Group's integrated brand-building capabilities include luxury retail, online commerce, consumer marketing & analytics, and supply chain management. LUXASIA is powered by a diverse and dynamic #OneTeam of 2000 talents across a growing footprint of 15 markets. WHY JOIN US? At LUXASIA, we believe that there is beauty within every talent – that is you. We grow you by building your competencies and unleashing your potential. We have curated a vast portfolio of over 100 luxury brands in across Asia Pacific, and growing. Your work will enrich the lives of millions of consumers across Asia Pacific. With us, you get to be an entrepreneur, running the business like it is your very own. We give you autonomy but not without guidance and genuine care. We are a diverse and inclusive team that is courageously innovative. Together as #OneTeam, we celebrate differences, embrace change, explore new ideas, take risks, fail fast, and drive results. While challenges at work are inevitable, the journey promises to be fulfilling. With LUXASIA, an exciting career filled with robust professional growth awaits you. Isn’t that beautiful? Here are the Core Values that guide us: • Respect – Treating everyone right and being inclusive • Entrepreneurship – Running the business like it is our own • Speed – Responding fast to circumstances and challenges • Passion – Loving what we do • Excellence – Doing our best • Courage – Daring to try • Transformation – Be Water, changing for growth and to be future-ready JOIN US and let’s grow together.

About this position

The Assistant Brand Manager will be responsible for managing the P&L and budgets for own brands, leading the marketing division, and ensuring the effective training of Marketing Executives to maximize their skills and know-how. They will also provide leadership direction to the team and strengthen brands' market presence.

Responsibilities

• Be responsible for P&L and budgets for own brands
• Manage the marketing division and ensure that Marketing Executives are effectively trained to maximize their marketing skills and know-how (after 6 months or earlier)
• Provide leadership direction to the team and strengthen brands' market presence (after 6 months or earlier)
• Achievement and accountability for individual brand targets - up to profit contribution level for each brand
• Tracking of sales on a monthly basis by brand
• Develop brand-specific marketing calendar
• Conceptualize, plan, and ensure timely implementation of launches, promotions, and brand-specific animations, consumer events
• Develop and provide marketing collaterals (i.e., POS displays etc)
• Devise customer recruitment plans for each brand
• Devise customer retention programs and CRM brand-specific activities to drive brand sales
• Accountability and tracking for the brands' Advertising & Promotional Expenditure
• Accountability for individual brands' inventory levels to maintain a healthy inventory turnover ratio on each brand
• Stock forecasting on new and existing products of brand responsible
• Working with internal forecasting teams to develop a rolling forecast to manage overall inventory levels
• Work with sales team to provide support to garner entry into alternative distribution channels
• Develop strong and good working relationships with media journalists
• Conceptualize, plan, and implement PR launches
• Conceptualization and implementation of PR kits, releases etc
• Compilation and valorization of press coverage by brand
• Provide leadership, guidance, and direction for team members towards building and strengthening internal department structure
• Able to react to change productively and handle other essential tasks as assigned
• Have a strong and good working relationship with the principals
• Have a strong and good working relationship with the local internal team and regional team

Requirements

• Marketing or Sales experience in the beauty industry will be an added advantage
• Strong presentation and communication skills
• Marketing type, initiative, dynamic, highly committed, and result-oriented
• Experience in marketing budget planning and P&L analytical
• Pleasant and mature personality, well-organized, and hardworking style
• Good at problem-solving, quick to respond, and able to work outside when needed
• Excellent, proven interpersonal, verbal, and written communications skills
• Excellent computer literacy in MS-Office (Word, Excel, Power Point)
• Fluent in English language skill
• Marketing principle
• Brand Management
• Require at least 5 yrs. of experience

Benefits

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Huneety A.I Salary Estimate
18,000 - 35,000 THB per month