Marketing Communication Executive
About this position
A key role in the marketing team taking responsibility for implementing and owning campaigns targeting existing customers and new business prospects. To assist the Marketing manager in the day-to-day running of the marketing department on a global basis.
Responsibilities
• Support the marketing manager with the delivery of global and local marketing campaigns.
• Provide marketing support to country business units in APEC.
• Provide subject matter expertise for all internal and external marketing communications.
• Organise and supporting exhibitions, seminars, and customer events.
• Develop and maintain case studies and reference lists to be used as sales tools.
• Provide subject matter expertise in the segmentation and targeting of the CRM system to enable effective marketing through email, direct mail, and telemarketing.
• Update and analyzing the marketing budget.
• Co-ordinate marketing collateral production and maintain the library of assets available for the sales teams i.e., brochures, technical documents, flyers etc.
• Liaise with design and PR agencies to develop effective communication tools for example advertisements, editorials, press releases etc.
• Manage and communicate the brand guidelines.
• Support the marketing department with the delivery of the Marketing Mix in particular working closely with the product marketing function on new product launches and product promotions.
• Maintain the data to update the marketing Key Performance Indicators.
• To undertake any other duties and responsibilities as required/instructed by your line manager.
• Adherence to all Company Health & Safety Policies, Procedures and Safe Working Practices.
Requirements
• Degree in Business or Marketing, or equivalent.
• Excellent written and verbal communication skills.
• Excellent organiser.
• Knowledge and experience of the marketing mix.
• Attention to detail.
• Experience of organising and co-ordinating customer events.
• Experience of working in cross-functional teams.
• Creative thinking.
• Sound knowledge of Microsoft office applications.
• Pro-active can-do attitude.
• Excellent teamwork skills.
• Outgoing and confident personality.
• Ability to multi-task and to work to deadlines.
• Experience of marketing electrical or industrial products to utilities and industrial.
• Experience of working with external suppliers i.e. graphic designers, PR agencies etc.