Partnerships Marketing Manager
About this position
The Partnerships Marketing Manager is responsible for planning and executing marketing activities to enhance KTC credit card spending and foster relationships with merchant partners in various sectors.
Responsibilities
• Make plans and hand on the marketing activities in the automotive/gasoline/travel & leisure/dining to encourage KTC credit card spending and build a good relationship with merchant partners according to the company's guidelines and goals
• Create a marketing plan, evaluate, and control the budget for marketing plans
• Analyze competitors’ information and market situations
• Expand new merchant partners in the automotive/gasoline/travel & leisure/dining area
• Contact existing as well as new merchants to provide privileges to KTC credit card members
• Offer promotions and promote new benefits/promotions to KTC credit card members and merchant partners
• Follow up and collect information on various marketing activities and analyze the factual/conceptual information
Requirements
• Bachelor's degree or master's degree in marketing, business administration, communication arts or other related fields
• At least 5 years’ experience in sales, marketing, or marketing strategy planning
• Skills in analyzing, calculating, communicating, negotiating, coordinating, managing, and presenting
• Keep up to date with the new trends and always interested in seeking new opportunities in the new markets
• High experience in using Microsoft Office programs (Excel, Power Point, and Word)
• Good command of English in listening, speaking, reading, and writing
• Knowledge of credit cards in automotive/gasoline/travel & leisure/dining would be an advantage